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Write a Business Plan
How to Write a Professional Business Plan
or call +61 3 9802-5288 today
Sample Business Plan
A Business Plan is the foundation of a company's future in building and development. If you are starting your own business, your business plan needs to have structure and look professional. This is where a sample business plan is an excellent tool to use. Sample business plans offer advice and guidance when writing your first plan.
How to Write a Professional Business Plan
Structure
The following is the structure and layout of a professional business plan.
1. Executive Summary
Business Overview
Turnover & Profitability
Where we want to be - our vision
Revenue Forecast
Profit Forecast
2. Business Analysis
Overview
Product Overview
New Product
3. Market Analysis
Market trends and environmental factors
Seasonal fluctuations
Segmentation Analysis
4. SWOT Analysis
5. Vision Statement
6. Objectives
Financial Objectives
Customers Objectives
Internal Organisational & efficiency objectives
Innovation & Learning Objectives
KEY performance areas - Financial
KEY performance areas - Customers
KEY performance areas - Organisational & Efficiency
KEY performance areas - Innovation & Learning
7. Profit and Loss Statement
Example
The following is a detailed example of a Sample Business Plan.
Each section is clearly marked and with a written example.
1. Executive Summary
- Business Overview
XYZ Company is one of the leading publishing, consulting and training firms that specialise in "step-by-step" profit improvement programs. The company has a range of self help software, videos and resources that are designed for businesses as well as a range that is targeted at the coaching and consulting community.
The Company was founded by John Founder. John is a successful entrepreneur that is a specialist in the area of Business planning. John built his last company from a one man business to a multi million dollar operation.
Quick facts about the business:
Revenue is based on a recurring revenue model
The company has acquired over 13,000 customers and a 50,000 mailing list
No debt
Profitable business
Technology funded through organic growth
One of the most knowledgeable companies in this field of expertise
Receive hundreds of enquires per annum
Operate in a booming billion dollar market with a compelling cost advantage technology that would enable the launch of a service based division.
Turnover & Profitability
For the previous 2004/2005 financial year XYZ Company earnt $1,800,000 in booked revenue, a growth of 0% over the immediate preceding year. The profit margin for this period was 20%, resulting in a final net profit position of $360,000.
Where we want to be - our vision!
We intend to be recognised as the most innovative manufacturer of widgets, moppets and stompers to the SME business market in Australia. We intend to achieve 1000 customers in the first two years of operation.
Revenue forecast
The company believes that this forecast is achievable for the following reasons:
The market is booming
We are going to tap into it with great technology
We have the technical expertise internally
We have access to a distribution channel
We have a proven track record and growth path
Our product is better than our competitors
Profit Forecast
Profit is looking strong for the coming periods. Profit for the previous (2004/2005) year was $360,000 which represents a 20% net profit margin on our revenue base of $1,800,000. Over the next 5 years XYZ Company is expected to generate $2,186,168 in net profit contributions. The average net profit ratio over this period is forecast to be 16%. The expected net profit forecast over the next three years is forecast to be $369,000, $415,575 and $477,761 respectively.
2. Business Analysis
- Overview
Over the next year the company will capitalise on its strengths and tap into the market opportunities. Our SWOT analysis will review in detail our strengths and weaknesses and the market opportunities and threats. Our top 3 strengths which will serve as the key building blocks for the company.
The key strengths of the company are as follows:
Market leader - We have strong position in the market to leverage our business
Small & innovative company - Can quickly adapt to market conditions
Our products are receiving excellent reviews - From doing extensive R&D into product design
About the Author
Our alliance partner is Peter Hickey Corprat ® Coaching - All rights reserved
- Winner of the Ernst & Young NSW "Entrepreneur of the Year" award in 1999
- Bestselling author and designer of a number of multi award winning business tools that are now being used by more than 60,000 companies around the world.
- Founder of a software company that was listed as one of BRW's fastest growing 100 private companies in 2000. Peter successfully built the company from a one man business to a multi-million dollar concern.
- The company was acquired 10 years after its inception by a multi billion dollar publisher.
To receive the remaining part of this Sample Business Plan
please call +61 3 9802-5288; email or fax: +61 3 9803-8296
for assistance to build your success campaign.
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